DOE WELLNESS

Doe Wellness is a women’s wellness company rooted in the belief that every stage of womanhood deserves expert, personalized care.

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Based on Doe Wellness’s brand questionnaire, this client wanted an earthy & organic color palette, bold & playful fonts, and to keep the overall brand identity feminine and organic.

 

For the submark, we chose a subtle play on an X chromosome with added organic and feminine elements.

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For fonts, we chose a graceful serif font paired with a light and delicate sans-serif, perfect for social media graphics and marketing materials.