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HAIR THE BRAND is a Miami-based wig atelier specializing in ethically sourced, 100% human hair wigs, backed by a mission-driven story and commitment to quality craftsmanship.
Founder Christina came to me with a clear vision for the website: clean, minimal, and luxurious. The goal was to create a digital experience that reflected the premium nature of the brand while allowing the products and photography to take center stage.
Using the existing brand guidelines as a foundation, I designed and developed a website that feels both elevated and intuitive—balancing modern luxury with a seamless user experience that makes browsing and shopping effortless.

PROJECT ROLE
WEBSITE DESIGN
PROJECT TIMELINE
2 WEEKS
BRAND VOICE
MINIMAL, LUXURIOUS, ELEGANT

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