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PROJECT ROLE
BRAND IDENTITY & GRAPHIC DESIGN
PROJECT TIMELINE
2 WEEKS
BRAND VOICE
MINIMALISTIC, BOLD, FUN, GEN-Z
MARKETING MATERIALS
OTHER PROJECTS
Livvo Labs is a Gen Z-forward health and wellness collective built to create lifelong connections between current and former collegiate athletes—bridging schools, cities, industries, and generations.
The brand identity blends warm minimalism with energetic pops of color, creating a visual system that feels elevated yet approachable.
Designed to reflect Livvo’s community-driven spirit, the identity brings a fresh, youthful perspective to wellness while giving the brand the flexibility to grow alongside its collective.
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